What is a local SEO strategy?

You have a website, and you are active on social media. You advertise your business and yet, you are still not getting the inquiries from

Marketing: Know your Competition

You might think of a simple ‘race’ between competitors when you think about your business competitor. Or you might prefer to think of competition in

Marketing: Know your Customer

Every business has an ideal customer. Some businesses are very clear on who this person or company is. Some aren’t. While it is tempting to

Budget for your marketing

It is tempting to skip the marketing and focus on your core business. However, budgeting for marketing is investing in your business for the long

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