Google Ads
Google Ads
Want to get more out of Google?
Increasing your potential market by advertising on Google Ads is a clever way to get your website known to otherwise unreached customers. DMM can help you get your ads to the top of the list for your market. Based in beautiful Blenheim on the South Island of New Zealand, we are your local digital marketing agency.
Excellent Reporting
All fine and dandy to know you have ads, but do you know if they are working? We interpret the results, making it easier for you to see where your money is going and if you are getting what you paid for.
Expert Ad Targeting
Getting your ad crafted by an expert helps, but getting that ad targeted to the right person is even better. DMM are the experts that make it happen. We work with your budget, your target market and your goals to get you ahead of the competition.
Google Certified Partners
Our team has the knowledge and the certification to back it up. We will help your website get top marks, get the traffic and get the conversions that you have been striving for. We will work on a strategy with you, as well as doing your research on keywords and competitors. We monitor and adjust our efforts daily to keep you on track.
Pay-Per-Click Services
Google Partners - the best for your Search Ads
You want your business to be found. We can help you do that with Google Ads, the biggest search ad network in the world. We set up, manage and optimize your PPC campaigns on Google Ads for you towards achieving your goals. We help you reach your buyers on this paid platform and make sure we get you the conversions you need. Over the years we have managed campaigns to the value of millions of dollars of PPC budget and we know what works. We based our PPC packages on what gets our clients the best results, while providing accurate, timely and useful reporting. We get our results by:
- Making the ad content relevant to the website page content, saving you money on CPC
- Directing the ads to the exact page where the sale can be made immediately, as opposed to the home page, which creates higher bounce rates and takes longer to lead to a sale
- Setting up specific and measurable goals that actually mean something to you
- Making sure the SEO, Ads and all marketing activities are working towards one common goal, saving you money on each individual marketing activity and overall strategy
- Making monthly suggestions around optimizing and improving page content to maximize sales
- Identifying opportunities that can bring in more sales for you
Our PPC services include:
- Custom-built Google Ads campaigns
- Continual campaign optimization
- Monthly campaign management packages, no additional setup costs
- Transparent, regular reporting
- Google Search Network
- Google Display Network
- Google Shopping
- Google Remarketing
What's included in our Monthly PPC Packages?
- Precise targeting
- Bid Management
- Ad Placement and Targeting Adjustments
- Geo-targeting Improvements
- Keyword Management
- Ad Copy Optimization and Testing
- Landing Page Performance Review
- Cost and Performance Analysis
- Check In Calls/Meetings
- Monthly Campaign Performance Report
- Campaign setup
- Ad Group setup
- Ad Copywriting & Testing setup
- Match Type setup
- Extensions setup
- Bids setup
- Goal Tracking setup
- Call Tracking
- Ad Design (for display and remarketing campaigns)
- Negative Keywords setup
- Audience/In Market Targeting setup
Our Approach to PPC Management
Every Agency approaches PPC from a different angle. We offer you the following 5 benefits:
- We Optimize for Conversions
Our aim is not to give you meaningless clicks or impressions – what the industry calls “vanity metrics”. Rather we aim to give you leads that ultimately lead to sales. We care about your business and we want you to make the sale. We only optimize for the metrics you care about. - We Report
Every month we provide a straight-forward report that gives you and your team statistics that actually mean something to you. These reports are aimed at showing you what we have done but also give you information that is useful in your planning and sales activities. We also like to talk to you about your reports, so expect a phone call from your account manager as well. - We Integrate
Our PPC is aimed at working with your overall marketing strategy to take your digital marketing to the next level. We like working on an integrated, strategic marketing plan that puts your Google Ads, along with you content creation and search engine optimization into your marketing mix to all work towards the same goals. - We Don’t Use Autopilot
On a daily or weekly basis, depending on the campaign and the goals of the campaign, we manually manage your budget. We don’t automate anything! The reason behind this is that an algorithm can only work with the information we supply to it to make budgeting or strategic decisions. We find that the more intelligent reasoning we put into being proactive and strategic the better our ad campaigns perform. - We Give You a Dedicated Account Manager
Over time your account manager learns a lot about your business. Initially keyword research, a client consultation and a website analysis helps us understand the basics of your business. Your account manager learns your business cycles and seasonality, learns the jargon of your industry and where your targeting works best. They are also your port of call for questions, information or adjustments.
Got a question?
No problem.
DMM is a Google Accredited Partner and we are ready to answer any digital marketing questions you may have. Speak to one of our experts today.
About Dynamic Multi Media
How long has DMM been in business?
How do I know what my business needs?
DMM can do a full audit on your online presence and give you recommendations on the steps to take to get the best out of your website.